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Business and the media context 886


 
Module code GIJ 886
Qualification Postgraduate
Faculty Gordon Institute of Business Science
Module content

This elective examines the media as a vital mechanism in connecting different segments of society through information and content generation and dissemination, facilitating interaction, and shaping public opinion and perceptions. As such, the media is understood to be the thread that connects different stakeholders, and that links them with their global environment.
Module credits 6.00
NQF Level 09
Prerequisites No prerequisite.
Contact time 21 contact hours per 3 week-cycle
Language of tuition Module is presented in English
Department Gordon Institute of Business Science
Period of presentation Semester 2
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